Quickstart
Add your first store, run your first audit, and review the opportunities it finds.
This takes you from sign-up to a ranked list of opportunities for your store.
1. Sign in
Go to spar.so/auth and create an account with your work email. If your team already uses Spar, ask an admin to invite you so you land in the right workspace.
2. Add your store
- On your team's Sites page, click Add site.
- On the Add site URL tab, enter the store's base URL in Site URL
(for example
your-site.com). For a Shopify store, use the public domain, not the.myshopify.comaddress. - Leave Site type on Auto-detect unless you know it's wrong.
- Click Add site.
If you'd rather install through Shopify, use the Connect a Shopify store tab instead.

Spar opens the new store and starts setting it up. You'll see each setup step as it runs: crawling and indexing your pages, profiling your brand, researching your market, and understanding your customers. When it's done the screen reads Setup complete!
3. Connect your data (optional)
You can audit a site with nothing connected, but the findings get sharper with your own numbers. Click Connect integrations on the setup screen, or go to Settings > Integrations, and connect what you use:
- Google Analytics 4 for funnel, KPI, and revenue data.
- Microsoft Clarity for user behavior and session data.
- Review and support tools such as Judge.me or Gorgias, so the audit can read what customers say.
See Integrations for the full list.
4. Run your first audit
- Open Home. Until the first audit runs it shows Welcome to your dashboard.
- Click Start site audit in the top-right.
- In the dialog, check the data sources listed for the audit. Anything not connected yet has a Connect button.
- Click Start audit.

The audit runs in the background. You can leave the page; Home updates on its own when the audit finishes. More detail in Running your first audit.
5. Review your first opportunities
When the audit is done, open Opportunities. The New tab lists everything the audit found, with a projected revenue impact for each one.

Accept the ones worth working on and Dismiss the ones that don't apply. Triage your first audit walks through a first pass.
Next
- What Spar does: the short version of the whole workflow.
- How Spar works: what happens during an audit.
- Run an A/B test end to end: turn an accepted opportunity into a live test.
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