Running your first audit
Start the first audit on a new store, know what to expect while it runs, and refresh it later.
The audit is what fills your site with data. It produces the Buyer journey scores, the observations on Pages, and the opportunities you work from.
Start the audit
Adding a site sets it up but doesn't run the audit. To start it:
- Wait for the site's setup screen to finish. Start site audit stays disabled until setup is complete.
- On Home, click Start site audit.
- Check Data sources for this audit. Each source you haven't connected (Google Analytics 4, Microsoft Clarity, review tools, and so on) has a Connect button. Connecting them first gives the audit more to work with.
- Click Start audit.
The dialog also shows how many audits you have left this month on your plan.
While it runs
The button changes to Audit running... and Home shows Hang on! Site audit is still running... You don't need to keep the tab open. The audit runs on Spar's servers and the page updates on its own when it's complete.
When it finishes
Home fills in with your KPIs, New opportunities, and Top active opportunities. Good first stops:
- Buyer journey for a score on each stage of the shopping journey.
- Pages for the UX observations on each page type.
- Opportunities to accept or dismiss what the audit found. See Triage your first audit.
Refresh the audit later
After the first audit, the button on Home reads Refresh audit. Run it when:
- You've made meaningful changes to the live site.
- You connected an integration after the last audit.
- The results no longer reflect the site.
The refresh uses the same dialog: check the data sources and click Start audit. See Re-audit after a site change.
If the audit gets stuck
Some sites are hard to crawl. The usual causes:
- The site blocks automated traffic. If you use a firewall or bot manager, email stores@cuped.ai and we'll help you allow our crawler.
- The site is geo-gated. Let us know which regions it loads in.
- The site is password-protected. Add the password under Settings > Crawl (Site password).
If an audit seems stuck, email stores@cuped.ai and we'll look into it.
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