Metrics
KPI trends from your connected analytics, broken down by device, channel, and funnel stage.
Metrics pulls your real funnel data from GA4 (and Microsoft Clarity if connected) and presents it as time-series charts and scorecards.
Screenshot needed
Metrics page with KPI scorecards across the top and a trend chart below
/screenshots/features/metrics-overview.pngWhat's on it
- Scorecards for headline KPIs — sessions, transactions, conversion rate, AOV, revenue, and units per transaction.
- Trend charts with selectable date ranges.
- Goal markers for any KPI goals you've configured under Settings → Goals.
Why this matters in Spar
Metrics is where you sanity-check the behavioral signals Spar uses to score opportunities. If conversion rate just tanked, the Triage ranking will follow — you'll see funnel-stage gaps move up the list on the next audit.
Requirements
You need GA4 connected to see Metrics. Connect it under Settings → Integrations.
Last updated on