Integrations
Connect GA4, Microsoft Clarity, Shopify, GrowthBook, and Intelligems to enrich the audit and unlock test deployment.
Spar can run with no integrations connected, but each one you add makes the audit and the test workflow more powerful.
/screenshots/settings/integrations-overview.pngGoogle Analytics 4
Pulls real funnel data, traffic sources, and page-level metrics. Unlocks the Metrics page, behavioral observations on Data, and impact scoring on opportunities.
Connect by signing in with the Google account that owns the GA4 property, then picking the property to link.
/screenshots/settings/ga4-connect.pngMicrosoft Clarity
Brings in heatmap and session-replay signal. Used to confirm friction points on specific pages and to enrich behavioral observations.
Shopify
For Shopify stores. Reads the live theme, products, and checkout flow so crawl results are accurate. Also enables Shopify-native test deployment via the Spar theme app extension.
GrowthBook
If your team runs experiments in GrowthBook, connect it to:
- Surface existing GrowthBook experiments as "orphan suggestions" on the Tests page.
- Deploy new Spar tests directly to GrowthBook.
Intelligems
For teams using Intelligems for price testing. Same idea as GrowthBook — existing experiments surface in Tests, and new tests can be deployed there.
When to connect what
| You want to... | Connect |
|---|---|
| See real numbers, not just heuristics | GA4 |
| Understand why users drop off | Microsoft Clarity |
| Crawl deeper into a Shopify store | Shopify |
| Deploy tests through your existing platform | GrowthBook or Intelligems |
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